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Follow up on the latest improvements and updates.
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Meta has announced a major update to the WhatsApp Business Platform pricing model, starting
July 1, 2025
.💬
What’s Changing?
- WhatsApp is moving to a per-message pricing modelinstead of per-conversation. You’ll be charged forevery message delivered.
- Charges will vary based on Message type(Marketing, Utility, Authentication) andRecipient’s country code
- When a customer messages your business, a 24-hour customer service windowopens.
- Free-form Replies sent during this window (ex: text messages, canned responses, bot replies) remain free.
- Utility templatesare nowalso freeduring this window.
- Free entry point conversations(from Click-to-WhatsApp ads or Facebook Page buttons) remain unchanged.
- If a user messages you via one of these entry points, you get a 72-hour windowto sendtemplate and free-form messages at no cost, as long as you respond within 24 hours of their message with a text/free-form message.
Have questions? We’re happy to help!
new
New Feature
🤖 AI Chatbot (Now Live in Beta!)
Imagine creating
AI-driven bots that converse just like humans—all you need to do is provide a few paragraphs of instructions
, and your bot is ready to automate customer interactions in minutes.
With our new AI Chatbot, you can:
✅ Define a role and goal for your bot
✅ Provide instructions to make it smarter
✅ Upload knowledge files or FAQs to equip your bot with business-specific information
✅ Automate workflows by assigning conversations to users, teams, or bots based on goals—or trigger API calls for seamless automation
Have a use case in mind? Be among the first to experience our AI Chatbot!
👉 Show your interest & join our beta program.improved
New Feature
👥 Smarter Team Management & Inbox Assignments
Looking for a better way to
manage conversations across teams
? Now, you can set up a team hierarchy
where each team handles its own chats while managers oversee everything seamlessly.
Managing your team’s conversations just got easier! You can now:
✅ Assign conversations to teams directly
✅ View conversations based on teams and users
✅ Ensure fair distribution with Round Robin Assignment among the team members
✅ Change teams without disrupting existing assignments and and set team hierarchies with custom roles.
Set up your team for success today:
improved
Enhancement
📢 Broadcast Retry – No More Missed Messages!
Tired of failed message deliveries? Our
Broadcast Retry
ensures your messages reach your audience.Did you know?
On average, businesses that were early adopters of this feature increased their message delivery rate by 9.64%.
How it Works:
🔄
Smart Retry
– Select a date until which retry can be done and Gallabox will handle automatic reattempts.🔄
Manual Retry
– You can choose after how long you would like to retry.Make sure your campaigns don’t go to waste—enable Broadcast Retry today!
improved
New Feature
Recap 2024: Build the Bot with AI
Tired of dragging and dropping elements to create bots? What if you could build a bot in minutes—just by typing your use case in simple English?
With our new
Build Bots with AI feature
, creating bots is faster and easier than ever. Simply type out your use case, make a few edits, and you're ready to go!
How to use it:
- Click Create a Bot, then selectBuild with AI.
- Type your use case in a paragraph.
- Refine, customize, and you're all set!
Try it now and start automating your conversations with AI!
For more details, visit our guide on Creating a Bot with AI.
As we reflect on an exciting year of growth and innovation, one of our standout features in 2024 is the introduction of
Interactive
WhatsApp Flows
. Now, building visually appealing and seamless WhatsApp conversations is easier than ever with Gallabox.
How to use it:
- Drag and Drop:Effortlessly add elements to your WhatsApp flow.
- Customize:Personalize each element’s appearance and content to match your unique business voice.
- Share: Ensure a smooth and flawless user experience by testing and adjusting your flow. Add it to your WhatsApp template & broadcast it, or share it via canned response or bot.
Try it out today and start crafting captivating WhatsApp conversations that guide users through your process!
For more information, visit our guide on creating WhatsApp Flows.
Dear Gallabox Customers,
We're excited to announce that Meta has reduced pricing for Utility conversations, effective August 1, 2024.
Key Points:
- Prices for Utility conversations are decreasing
- New rates apply automatically from August 1, 2024
- No action required from you 😊
Benefits:
- Lower costs for your Utility conversations
- Potential to expand usage without increasing budget
- Bring more end-to-end post-purchase customer journeys to WhatsApp and maintain engagement with your customers.
Please check here for detailed pricing information.
Questions? Contact our support team at support@gallabox.com.
Thank you for choosing Gallabox!
Best regards,
Team Gallabox
Traditionally, you'd create separate marketing messages for each product or service, sending them out over several days. This can be expensive and feel spammy to your customers.
Introducing the game-changer: Carousel Templates!
With Carousel Templates, you can showcase
up to 10 products or services in a single WhatsApp message!
Here's how it benefits you:
- Reduced Cost:Pay only one marketing conversation price instead of 10!
- Increased Engagement:Eye-catching visuals and a swipe-through format keep customers interested.
- Improved User Experience:No more message overload for your customers. They see everything at once!
Ready to try it out? Let's create engaging and cost-effective marketing campaigns together!
P.S.
We have a handy guide to help you get started. Click here to check it out!Imagine this: you're helping a customer with a query, but then realize a bot would be better suited to handle the rest.
Is it possible to do?
Not really.
Is there a workaround?
Sure! You can to assign the conversation to the bot and wait for a specific keyword message from the customer to activate a bot flow.
Not very straightforward.
But guess what? We heard you!
Now, you can bring your bot into the conversation anytime during a chat. Just pick the right bot flow, hit trigger, and the bot will take over, ensuring a perfect handoff and keeping the conversation flowing. This means your team can focus on other important things while your bot handles the routine stuff, saving you all time and effort!
You don’t have to go through the hardships of manual entry and data redundancy. Gallabox connects seamlessly with top third-party software like Zoho CRM, Razorpay, FB leads, and more.
Haven't done the integration yet?
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